Microgreens reach new heights

New York-based vertical farm; Upward Farms uses complete end-to-end (seed to package) automation for its production and delivery of produce. It uses organic, vertical farming to create resilient microgreens that can stand the wash process and produce memorable flavours that pack a punch.

Early entrants into vertical farming went broke. Successful business models took advantage of solar power, efficient LEDs, cheap rent and subscription sales to restaurants. What can more ‘traditional’ lettuce farmers learn from these disruptors?